Unlocking Creative Careers for Multicultural Youth
Overview
MYCAD empowers multicultural youth to explore creative careers. Partnering with Ayzenberg, we built a vibrant, flexible brand system—inspiring the next generation of designers through identity, merch, and dynamic visuals.
The Challenge
Create an inclusive identity reflecting individuality while serving diverse students. The system needed to inspire creativity yet remain adaptable for future iterations and applications.
Role
Designer
Duration
8 Weeks
Team
Takeaways
This project reminded me that the best brands are living things. Seeing students make it their own was everything—proof that great design empowers rather than restricts.